Skills Bootcamp Creative Freelancers

Course details

Course provider: Aim2Learn

Eligibility: You must be aged 19+ and live in West Yorkshire 

Dates: TBC

Duration: 6 weeks 

Venue: Hybrid learning -

• 75% online - offering flexibility around self-employment, accessibility and ease of access.  

• 25% in-person - Pastoral support and CEIAG 

The primary delivery site for in-person elements of our Bootcamp is: 

Aim2Learn Leeds 

34 Lisbon Street, Leeds, LS1 4LX 

Overview/summary of training

This hybrid Creative Freelancers Skills Bootcamp is designed to equip you with the practical knowledge and tools needed to grow your creative business. Across five focused units, you’ll learn to develop a strong personal brand, build an engaging online presence, and master storytelling techniques. 

You’ll gain essential insights into the legal and financial aspects of self-employment, including contracts, budgeting, and funding options. The course also covers how to use key digital platforms like Instagram and TikTok for marketing, plus cybersecurity essentials and project management tools. 

Networking skills and strategies to engage with local creative communities are included, along with guidance on sustaining your career through effective time management and continuous professional development. 

Interactive lessons and practical tasks ensure you apply what you learn directly to your business, supported by personalised goal setting and feedback. 

This bootcamp provides self-employed (freelancers) with the essential digital, business, and networking skills needed to successfully grow their brand and business. You will learn how to craft a compelling personal brand, build an engaging online presence, manage your business finances and legal responsibilities, and leverage digital marketing tools. The course also covers effective networking strategies and career sustainability techniques to help you thrive in the creative industries. 

Course Modules: 

• Unit 1: Developing Your Professional Brand and Identity - Learn to create a unique personal brand, optimise your digital profiles, and master storytelling techniques. 
  

• Unit 2: Business and Financial Management - Understand legal essentials, contracts, budgeting, taxes, and funding options tailored for the self-employed. 
  

• Unit 3: Digital Literacy and Tools - Explore digital marketing platforms (Instagram, TikTok, Pinterest), cybersecurity basics, and project management tools. 
  

• Unit 4: Networking and Stakeholder Relationship Building - Develop strategies for authentic networking and engaging with local creative communities and projects. 
  

• Unit 5: Sustaining a Creative Freelance Career - Learn time management, work-life balance, continuous professional development, and how to future-proof your career. 
   

Course Outcomes:

By the end of the bootcamp, you will: 

• Have a clear and compelling digital brand tailored to your creative business. 
  

• Understand and manage the legal and financial aspects of self-employment. 
  

• Be proficient in using digital platforms to market your services and protect your work. 
  

• Build strong professional networks and collaborate effectively within your creative community. 
  

• Develop strategies for maintaining productivity, wellbeing, and long-term career success. 
   

Who This Course Is Suitable For: 

• Self-employed creative professionals looking to enhance their digital and business skills. 
  

• Individuals starting or growing their own creative brand or business. 
  

• Creatives seeking practical tools and strategies to market and manage their work online. 
  
• Anyone aiming to build confidence and sustainability in their self-employed creative career

What next?

After completing this Bootcamp, you’ll be well-equipped to confidently grow your creative business and brand online. Many learners go on to: 

• Apply their new skills to attract and retain clients through improved digital marketing and networking. 
  

• Explore more advanced digital marketing or business management courses to deepen their expertise. 
  

• Join local creative networks, industry groups, or online communities to expand professional opportunities. 
  

• Develop new services or products using digital tools and platforms learned during the course. 
  

• Pursue further funding or business support programmes to scale their creative ventures. 
   

This bootcamp is a strong foundation for any self-employed creative looking to build a sustainable and successful career in the digital age.